<\/p>\n
P\u0259rvan\u0259 \u0130BRAH\u0130MOVA<\/strong><\/p>\n Bak\u0131 D\u00f6vl\u0259t Universiteti, Beyn\u0259lxalq jurnalistika v\u0259 <\/em><\/p>\n informasiya siyas\u0259ti kafedras\u0131, <\/em><\/p>\n siyasi elml\u0259r \u00fczr\u0259 f\u0259ls\u0259f\u0259 doktoru, dosent<\/em><\/p>\n (Bak\u0131, Az\u0259rbaycan)<\/em><\/p>\n \u00a0<\/em><\/p>\n E-mail: pervanei@mail.ru<\/em><\/p>\n ORCID: 0000-0002-3611-0362<\/em><\/p>\n UOT 070<\/em><\/p>\n UOT 32<\/em><\/p>\n UOT 32:316.77<\/em><\/p>\n UOT 327<\/em><\/p>\n \u00a0<\/em><\/p>\n X\u00fclas\u0259: <\/strong>T\u00fcrk d\u00f6vl\u0259tl\u0259rinin regional v\u0259 qlobal miqyasda bir g\u00fcc kimi meydana \u00e7\u0131xmas\u0131n\u0131n simvoluna \u00e7evrilmi\u015f \u0130kinci Qaraba\u011f z\u0259f\u0259ri t\u00fcrk d\u00fcnyas\u0131nda yeni d\u00f6vr\u00fcn ba\u015flan\u011f\u0131c\u0131n\u0131n \u0259sas\u0131n\u0131 qoymu\u015fdur. Q\u0259l\u0259b\u0259d\u0259n sonra t\u00fcrk d\u00f6vl\u0259tl\u0259ri siyasi, iqtisadi v\u0259 m\u0259d\u0259ni \u0259m\u0259kda\u015fl\u0131\u011f\u0131n geni\u015fl\u0259ndirilm\u0259si istiqam\u0259tind\u0259 m\u00fch\u00fcm add\u0131mlar atm\u0131\u015f, T\u00fcrk D\u00f6vl\u0259tl\u0259ri T\u0259\u015fkilat\u0131 \u00e7\u0259r\u00e7iv\u0259sind\u0259 v\u0259 m\u00f6vcud \u0259m\u0259kda\u015fl\u0131q platformalar\u0131 vasit\u0259sil\u0259 ke\u00e7iril\u0259n diplomatik g\u00f6r\u00fc\u015fl\u0259r intensiv xarakter almaqla yana\u015f\u0131, media v\u0259 kommunikasiya sah\u0259sind\u0259 yeni yana\u015fmalar\u0131 \u015f\u0259rtl\u0259ndirmi\u015fdir. M\u0259qal\u0259d\u0259 \u0130kinci Qaraba\u011f m\u00fcharib\u0259sind\u0259n \u0259vv\u0259l Az\u0259rbaycan v\u0259 T\u00fcrkiy\u0259nin t\u0259\u015f\u0259bb\u00fcs\u00fc il\u0259 t\u0259sis edil\u0259n Ortaq Media Platformas\u0131n\u0131n yaranma m\u0259qs\u0259di, f\u0259aliyy\u0259t istiqam\u0259tl\u0259ri, t\u00fcrk d\u00fcnyas\u0131n\u0131n media sektoruna ver\u0259c\u0259yi yenilikl\u0259r t\u0259hlil edilmi\u015fdir. T\u0259dqiqatda habel\u0259 t\u00fcrkdilli d\u00f6vl\u0259tl\u0259rin media subyektl\u0259ri aras\u0131nda m\u0259zmun payla\u015fma v\u0259 h\u0259min \u00f6lk\u0259l\u0259rin m\u0259d\u0259niyy\u0259tl\u0259rini, tarixl\u0259rini v\u0259 m\u00f6vcud inki\u015faflar\u0131n\u0131 qar\u015f\u0131l\u0131ql\u0131 \u015f\u0259kild\u0259 tan\u0131tmaq m\u0259qs\u0259di da\u015f\u0131yan ortaq yay\u0131m layih\u0259l\u0259rind\u0259n, sosial media v\u0259 r\u0259q\u0259msal platformalar\u0131n t\u00fcrk xalqlar\u0131 aras\u0131nda birba\u015fa \u00fcnsiyy\u0259ti v\u0259 qar\u015f\u0131l\u0131ql\u0131 \u0259laq\u0259ni asanla\u015fd\u0131rmaqla media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131n yeni miqyasda davam etdirilm\u0259sin\u0259 ver\u0259c\u0259yi t\u00f6hf\u0259l\u0259rd\u0259n b\u0259hs edilmi\u015fdir. M\u0259qal\u0259d\u0259 birg\u0259 f\u0259aliyy\u0259tin formalar\u0131 v\u0259 xarakterik x\u00fcsusiyy\u0259tl\u0259ri t\u0259hlil\u0259 c\u0259lb edilmi\u015f, t\u00fcrk d\u00f6vl\u0259tl\u0259rinin media v\u0259 kommunikasiya sah\u0259sind\u0259 h\u0259yata ke\u00e7irdikl\u0259ri birg\u0259 layih\u0259l\u0259r \u0259trafl\u0131 \u015f\u0259kild\u0259 ara\u015fd\u0131r\u0131lm\u0131\u015fd\u0131r.<\/p>\n A\u00e7ar s\u00f6zl\u0259r:<\/strong> t\u00fcrk d\u00f6vl\u0259tl\u0259ri, T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Platformas\u0131, media, vahid informasiya m\u0259kan\u0131<\/p>\n <\/p>\n <\/p>\n G\u0130R\u0130\u015e<\/strong><\/p>\n \u0130kinci Qaraba\u011f m\u00fcharib\u0259si t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131n vacibliyini v\u0259 z\u0259ruriliyini bir daha ortaya qoymu\u015fdur. M\u00fcharib\u0259 d\u00f6vr\u00fcnd\u0259 v\u0259 ondan sonra media qurumlar\u0131 aras\u0131nda informasiya v\u0259 x\u0259b\u0259r m\u00fcbadil\u0259si s\u00fcr\u0259tl\u0259nmi\u015f, birg\u0259 yay\u0131m layih\u0259l\u0259ri v\u0259 m\u0259zmun istehsal\u0131 il\u0259 ba\u011fl\u0131 yeni t\u0259\u015f\u0259bb\u00fcsl\u0259r h\u0259yata ke\u00e7irilmi\u015fdir. Bu proses h\u0259m d\u0259 t\u00fcrk d\u00f6vl\u0259tl\u0259rinin media sektorlar\u0131nda \u0259m\u0259kda\u015fl\u0131\u011f\u0131n d\u0259rinl\u0259\u015fdirilm\u0259si \u00fc\u00e7\u00fcn yeni mexanizml\u0259rin haz\u0131rlanmas\u0131na z\u0259min yaratm\u0131\u015f, vahid yay\u0131m standartlar\u0131n\u0131n yarad\u0131lmas\u0131, media sah\u0259sind\u0259 kadrlar\u0131n haz\u0131rlanmas\u0131 \u00fc\u00e7\u00fcn \u0259m\u0259kda\u015fl\u0131q v\u0259 qar\u015f\u0131l\u0131ql\u0131 s\u0259f\u0259rl\u0259r, texnoloji infrastrukturlar\u0131n g\u00fccl\u0259ndirilm\u0259si v\u0259 r\u0259q\u0259msal media sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n geni\u015fl\u0259ndirilm\u0259si kimi m\u0259s\u0259l\u0259l\u0259r \u00f6n plana \u00e7\u0131xm\u0131\u015fd\u0131r.<\/p>\n \u0130kinci Qaraba\u011f m\u00fcharib\u0259sind\u0259n sonra t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131n geni\u015fl\u0259nm\u0259si regional v\u0259 beyn\u0259lxalq s\u0259viyy\u0259d\u0259 daha s\u0259m\u0259r\u0259li kommunikasiya strategiyas\u0131n\u0131n haz\u0131rlanmas\u0131na imkan vermi\u015fdir. Bu \u0259m\u0259kda\u015fl\u0131q say\u0259sind\u0259 t\u00fcrk d\u00fcnyas\u0131n\u0131n ortaq s\u0259si beyn\u0259lxalq platformalarda daha g\u00fccl\u00fc rezonans do\u011furmu\u015f, regional m\u0259s\u0259l\u0259l\u0259rl\u0259 ba\u011fl\u0131 ortaq m\u00fcnasib\u0259t v\u0259 strategiyalar daha t\u0259sirli \u015f\u0259kild\u0259 t\u0259qdim edilmi\u015fdir. Bu amill\u0259r t\u00fcrk d\u00f6vl\u0259tl\u0259rinin m\u0259d\u0259ni v\u0259 strateji inteqrasiyas\u0131n\u0131 daha da g\u00fccl\u0259ndirmi\u015f, media v\u0259 kommunikasiya sah\u0259sind\u0259 qurulan \u0259m\u0259kda\u015fl\u0131\u011f\u0131n \u0259h\u0259miyy\u0259tini v\u0259 t\u0259sirini art\u0131rm\u0131\u015fd\u0131r.<\/p>\n <\/p>\n <\/p>\n T\u00fcrk d\u00f6vl\u0259tl\u0259ri vahid informasiya sferas\u0131n\u0131n yarad\u0131lmas\u0131 istiqam\u0259tind\u0259 Az\u0259rbaycan v\u0259 T\u00fcrkiy\u0259 h\u0259r zaman x\u00fcsusi t\u0259\u015f\u0259bb\u00fcs g\u00f6st\u0259rmi\u015fdir. T\u00fcrkdilli X\u0259b\u0259r Agentlikl\u0259ri Birliyinin (TKA) yarad\u0131lmas\u0131, T\u00fcrkdilli \u00d6lk\u0259l\u0259rin v\u0259 Toplumlar\u0131n Media Forumlar\u0131n\u0131n ke\u00e7irilm\u0259si bu \u00f6lk\u0259l\u0259rin informasiya resurslar\u0131n\u0131n vahid \u015f\u0259b\u0259k\u0259d\u0259 birl\u0259\u015fm\u0259si v\u0259 x\u0259b\u0259rl\u0259rinin m\u0259rk\u0259zi platformada yay\u0131mlanmas\u0131, \u00f6lk\u0259l\u0259r aras\u0131nda daha s\u0131x v\u0259 d\u0259rin \u0259laq\u0259l\u0259rin qurulmas\u0131 bax\u0131m\u0131ndan b\u00f6y\u00fck \u0259h\u0259miyy\u0259t k\u0259sb etmi\u015fdir. Bu sah\u0259nin inki\u015faf\u0131 istiqam\u0259tind\u0259 sistemli i\u015fl\u0259rin apar\u0131lmas\u0131 media sah\u0259sind\u0259 \u0259laq\u0259l\u0259rin geni\u015fl\u0259nm\u0259sin\u0259 m\u00fch\u00fcm t\u00f6hf\u0259 verm\u0259kl\u0259 yana\u015f\u0131, d\u00f6vr\u00fcn t\u0259l\u0259bl\u0259rin\u0259 uy\u011fun olaraq yeni platformalar\u0131n yarama z\u0259rur\u0259tini ortaya \u00e7\u0131xarm\u0131\u015fd\u0131r. 2020-ci ilin sentyabr\u0131n 7-d\u0259 t\u0259sis edil\u0259n v\u0259 h\u0259min ilin dekabr\u0131n 10-da Az\u0259rbaycan Respublikas\u0131n\u0131n Prezidenti \u0130lham \u018fliyev v\u0259 T\u00fcrkiy\u0259 Respublikas\u0131n\u0131n Prezidenti R\u0259c\u0259b Tayyib \u018frdo\u011fan\u0131n i\u015ftirak\u0131 il\u0259 imzalanan “Az\u0259rbaycan Respublikas\u0131 il\u0259 T\u00fcrkiy\u0259 Respublikas\u0131 aras\u0131nda media sah\u0259sind\u0259 strateji \u0259m\u0259kda\u015fl\u0131q haqq\u0131nda\u201d Anla\u015fma Memorandumu il\u0259 r\u0259smil\u0259\u015fdiril\u0259n Ortaq Media Platformas\u0131 iki \u00f6lk\u0259 aras\u0131nda media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131 strateji s\u0259viyy\u0259y\u0259 qald\u0131raraq birg\u0259 x\u0259b\u0259r yay\u0131m\u0131n\u0131, proqram d\u0259yi\u015fiklikl\u0259rini v\u0259 informasiya ax\u0131n\u0131n\u0131 asanla\u015fd\u0131ran struktur yaratm\u0131\u015fd\u0131r. Platforma h\u0259r iki \u00f6lk\u0259nin media qurumlar\u0131n\u0131n qar\u015f\u0131l\u0131ql\u0131 m\u0259zmun payla\u015fmas\u0131na v\u0259 birg\u0259 layih\u0259l\u0259r haz\u0131rlamas\u0131na \u015f\u0259rait yaratmaqla ortaq informasiya m\u0259kan\u0131n\u0131n \u0259saslar\u0131n\u0131 qoymu\u015fdur. Bu \u0259m\u0259kda\u015fl\u0131q iki \u00f6lk\u0259 aras\u0131nda \u0259laq\u0259l\u0259ri g\u00fccl\u0259ndirm\u0259kl\u0259 yana\u015f\u0131, dig\u0259r t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda ox\u015far i\u015fbirlikl\u0259rinin inki\u015faf\u0131na t\u0259kan vermi\u015f, t\u00fcrk medias\u0131n\u0131n qlobal informasiya m\u0259kan\u0131na inteqrasiyas\u0131n\u0131 t\u0259\u015fviq etm\u0259kl\u0259 yana\u015f\u0131, median\u0131n \u00fczl\u0259\u015fdiyi \u00e7\u0259tinlikl\u0259rin \u00f6hd\u0259sind\u0259n g\u0259lm\u0259k, m\u00fcasir texnoloji inki\u015faf\u0131n g\u0259tirdiyi yenilikl\u0259r\u0259 uy\u011funla\u015fmaq istiqam\u0259tind\u0259 m\u00fch\u00fcm add\u0131mlar\u0131n at\u0131lmas\u0131na z\u0259min yaratm\u0131\u015fd\u0131r. Ortaq Media Platformas\u0131 \u00fcmumi m\u0259d\u0259ni d\u0259y\u0259rl\u0259rin v\u0259 tarixi irsin qorunmas\u0131 v\u0259 t\u0259bli\u011find\u0259, regional v\u0259 beyn\u0259lxalq m\u0259s\u0259l\u0259l\u0259rd\u0259 vahid m\u00f6vqeyin g\u00fccl\u0259ndirilm\u0259sind\u0259 m\u00fch\u00fcm rol oynam\u0131\u015fd\u0131r. T\u00fcrkiy\u0259 v\u0259 Az\u0259rbaycan\u0131n media sektorundak\u0131 inteqrasiyas\u0131 h\u0259r iki \u00f6lk\u0259y\u0259 beyn\u0259lxalq arenada \u00f6z s\u0259sl\u0259rini effektiv \u015f\u0259kild\u0259 e\u015fitdirm\u0259y\u0259 imkan vermi\u015f, yum\u015faq g\u00fcc imkanlar\u0131n\u0131 art\u0131rm\u0131\u015f, bununla bel\u0259, xalqlar aras\u0131nda bilik v\u0259 m\u0259d\u0259niyy\u0259t m\u00fcbadil\u0259sini t\u0259\u015fviq etm\u0259kl\u0259, qar\u015f\u0131l\u0131ql\u0131 anla\u015fma v\u0259 h\u0259mr\u0259yliyi d\u0259rinl\u0259\u015fdirmi\u015fdir.<\/p>\n T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Paltformas\u0131n\u0131n yarad\u0131lmas\u0131 istiqam\u0259tind\u0259 ilk add\u0131m 2020-ci il sentyabr\u0131n 7-d\u0259 at\u0131lm\u0131\u015fd\u0131r. H\u0259min tarixd\u0259 Az\u0259rbaycan Respublikas\u0131 Prezidentinin k\u00f6m\u0259k\u00e7isi-Prezident Administrasiyas\u0131n\u0131n Xarici siyas\u0259t m\u0259s\u0259l\u0259l\u0259ri \u015f\u00f6b\u0259sinin m\u00fcdiri Hikm\u0259t Hac\u0131yevin r\u0259hb\u0259rlik etdiyi n\u00fcmay\u0259nd\u0259 hey\u0259tinin iki \u00f6lk\u0259 aras\u0131nda birg\u0259 media platformas\u0131 yaratmaq, x\u0259b\u0259r, m\u00fct\u0259x\u0259ssis v\u0259 fikir m\u00fcbadil\u0259sini h\u0259yata ke\u00e7irm\u0259k m\u0259qs\u0259di il\u0259 T\u00fcrkiy\u0259y\u0259 s\u0259f\u0259ri ba\u015f tutmu\u015fdur. Birg\u0259 toplant\u0131da \u00e7\u0131x\u0131\u015f ed\u0259n Az\u0259rbaycan Respublikas\u0131 Prezidentinin k\u00f6m\u0259k\u00e7isi-Prezident Administrasiyas\u0131n\u0131n Xarici siyas\u0259t m\u0259s\u0259l\u0259l\u0259ri \u015f\u00f6b\u0259sinin m\u00fcdiri Hikm\u0259t Hac\u0131yev v\u0259 T\u00fcrkiy\u0259 Prezidenti Administrasiyas\u0131n\u0131n Kommunikasiya \u0130dar\u0259sinin r\u0259hb\u0259ri Fahrettin Altun T\u00fcrkiy\u0259-Az\u0259rbaycan Media Platformas\u0131n\u0131n yarad\u0131lmas\u0131 \u00fc\u00e7\u00fcn raz\u0131l\u0131\u011fa g\u0259ldikl\u0259rini a\u00e7\u0131qlam\u0131\u015fd\u0131r [3].<\/p>\n M\u00fcxt\u0259lif media subyektl\u0259ri v\u0259 media ekspertl\u0259ri T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Platformas\u0131 haqq\u0131nda raz\u0131l\u0131\u011f\u0131n \u0259ld\u0259 olunmas\u0131n\u0131 media qurumlar\u0131 aras\u0131nda \u0259laq\u0259l\u0259rin m\u00f6hk\u0259ml\u0259nm\u0259sin\u0259, h\u0259r iki \u00f6lk\u0259nin \u00fczl\u0259\u015fdiyi q\u0259r\u0259zli t\u0259bli\u011fat v\u0259 informasiyaya qar\u015f\u0131 effektiv, \u00e7evik v\u0259 operativ reaksiya verilm\u0259sin\u0259, ictimaiyy\u0259tin d\u00fczg\u00fcn v\u0259 vaxt\u0131nda m\u0259lumatland\u0131r\u0131lmas\u0131na t\u00f6hf\u0259 ver\u0259c\u0259k m\u00fch\u00fcm hadis\u0259 olaraq d\u0259y\u0259rl\u0259ndirmi\u015fdir. Bununla b\u0259rab\u0259r, Ortaq Media Platformas\u0131n\u0131n strateji \u0259h\u0259miyy\u0259tin\u0259 diqq\u0259t \u00e7\u0259kil\u0259r\u0259k median\u0131n c\u0259miyy\u0259ti istiqam\u0259tl\u0259ndirm\u0259k v\u0259 maarifl\u0259ndirm\u0259k imkanlar\u0131, h\u0259r iki \u00f6lk\u0259nin \u00fczl\u0259\u015fdiyi manipulyasiya xarakterli t\u0259bli\u011fat v\u0259 dezinformasiya kampaniyalar\u0131na qar\u015f\u0131 faktlar\u0131n m\u00fcdafi\u0259si v\u0259 m\u0259nfi t\u0259s\u0259vv\u00fcrl\u0259rin neytralla\u015fd\u0131r\u0131lmas\u0131n\u0131n vacibliyi, informasiya \u00e7irkliliyi il\u0259 m\u00fcbariz\u0259 \u00fcmumi yana\u015fma olaraq n\u0259z\u0259rd\u0259n ke\u00e7irilmi\u015fdir. Bu raz\u0131la\u015fman\u0131n \u0259ld\u0259 olunmas\u0131 informasiya m\u00fcharib\u0259l\u0259rin\u0259 qar\u015f\u0131 \u00e7\u0131xmaq v\u0259 iki \u00f6lk\u0259nin milli maraqlar\u0131n\u0131 qorumaq \u00fc\u00e7\u00fcn at\u0131lan strateji add\u0131m hesab olunmu\u015fdur. Bel\u0259 ki, T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Platformas\u0131 t\u0259kc\u0259 iki \u00f6lk\u0259 aras\u0131nda \u0259laq\u0259l\u0259ri g\u00fccl\u0259ndirm\u0259k deyil, h\u0259m d\u0259 regional v\u0259 beyn\u0259lxalq s\u0259viyy\u0259d\u0259 ba\u015f ver\u0259n hadis\u0259l\u0259r\u0259 koordinasiyal\u0131 reaksiya mexanizmi yaratmaq m\u0259qs\u0259di da\u015f\u0131m\u0131\u015fd\u0131r [16].<\/p>\n Az\u0259rbaycan Respublikas\u0131 il\u0259 T\u00fcrkiy\u0259 Respublikas\u0131 aras\u0131nda m\u00fcnasib\u0259tl\u0259rd\u0259 strateji istiqam\u0259t olan media sektorunda \u0259m\u0259kda\u015fl\u0131\u011f\u0131n d\u0259rinl\u0259\u015fdirilm\u0259si m\u0259qs\u0259di da\u015f\u0131yan T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Platformas\u0131 2021-ci il fevral\u0131n 1-d\u0259 Az\u0259rbaycan Respublikas\u0131 Konstitusiyas\u0131n\u0131n 95-ci madd\u0259sinin birinci hiss\u0259sinin d\u00f6rd\u00fcnc\u00fc b\u0259ndin\u0259 uy\u011fun olaraq Az\u0259rbaycan Respublikas\u0131n\u0131n Milli M\u0259clisi t\u0259r\u0259find\u0259n t\u0259sdiq edilmi\u015fdir. Prezident \u0130lham \u018fliyev 2021-ci il fevral\u0131n 18-d\u0259 anla\u015fma memorandumunun t\u0259sdiq edilm\u0259si bar\u0259d\u0259 Qanunu imzalam\u0131\u015f, Prezident R\u0259c\u0259b Tayyib \u018frdo\u011fan is\u0259 2021-ci il mart\u0131n 20-d\u0259 m\u00fcvafiq q\u0259rar\u0131 t\u0259sdiql\u0259mi\u015fdir. Anla\u015fma memorandumu r\u0259smi media qurumlar\u0131 aras\u0131nda ortaq f\u0259aliyy\u0259tin h\u0259yata ke\u00e7irilm\u0259sini, beyn\u0259lxalq platformalarda rast g\u0259lin\u0259n dezinformasiyaya qar\u015f\u0131 birg\u0259 m\u00fcbariz\u0259 apar\u0131lmas\u0131n\u0131 v\u0259 d\u00fcnya ictimaiyy\u0259tinin d\u00fczg\u00fcn m\u0259lumatland\u0131r\u0131lmas\u0131n\u0131, televiziya v\u0259 kino sah\u0259l\u0259rind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131, m\u00fcxt\u0259lif media v\u0259 s\u0259naye n\u00fcmay\u0259nd\u0259l\u0259ri aras\u0131nda \u0259m\u0259kda\u015fl\u0131\u011f\u0131n qurulmas\u0131n\u0131, pe\u015f\u0259 haz\u0131rl\u0131\u011f\u0131 v\u0259 m\u00fcbadil\u0259 proqramlar\u0131n\u0131n t\u0259\u015fkilini v\u0259 eyni zamanda iki \u00f6lk\u0259nin fikir liderl\u0259ri aras\u0131nda s\u0259m\u0259r\u0259li \u00fcnsiyy\u0259t k\u00f6rp\u00fcs\u00fc yarad\u0131lmas\u0131n\u0131 h\u0259d\u0259fl\u0259mi\u015fdir [7]. Memorandumun t\u0259sdiqind\u0259n sonra m\u00fc\u0259yy\u0259n edilmi\u015f m\u0259qs\u0259dl\u0259r\u0259 \u00e7atmaq v\u0259 h\u0259rt\u0259r\u0259fli plan haz\u0131rlamaq \u00fc\u00e7\u00fcn T\u00fcrkiy\u0259 il\u0259 Az\u0259rbaycan aras\u0131nda Birg\u0259 \u0130\u015f\u00e7i Komissiyas\u0131n\u0131n yarad\u0131lmas\u0131 n\u0259z\u0259rd\u0259 tutulmu\u015fdur [20].<\/p>\n T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Platformas\u0131 il\u0259 ba\u011fl\u0131 materiallar\u0131n t\u0259hlili, m\u00fct\u0259x\u0259ssis r\u0259yl\u0259rinin \u00fcmumil\u0259\u015fdirilm\u0259sin\u0259 g\u00f6r\u0259, yeni resurs qar\u015f\u0131l\u0131ql\u0131 anla\u015fman\u0131n v\u0259 regional \u0259m\u0259kda\u015fl\u0131\u011f\u0131n g\u00fccl\u0259ndirilm\u0259si istiqam\u0259tind\u0259 m\u00fch\u00fcm add\u0131m v\u0259 h\u0259r iki \u00f6lk\u0259nin strateji t\u0259r\u0259fda\u015fl\u0131\u011f\u0131n\u0131n t\u0259zah\u00fcr\u00fc kimi qiym\u0259tl\u0259ndirilmi\u015fdir. Milli M\u0259clisin deputat\u0131 Hikm\u0259t Babao\u011flunun da qeyd etdyi kimi bu platforma h\u0259r iki d\u00f6vl\u0259tin, \u0259slind\u0259 is\u0259 vahid mill\u0259tin maraqlar\u0131n\u0131 n\u0259z\u0259r\u0259 alan uzunm\u00fcdd\u0259tli planla\u015fd\u0131rma n\u0259tic\u0259sind\u0259 ortaya \u00e7\u0131xm\u0131\u015fd\u0131r. Babao\u011fluna g\u00f6r\u0259, bu strateji birl\u0259\u015fm\u0259, informasiya v\u0259 m\u0259d\u0259niyy\u0259tin qlobal s\u0259viyy\u0259d\u0259 s\u0259m\u0259r\u0259li yay\u0131lmas\u0131n\u0131 t\u0259min etm\u0259kl\u0259 iki qarda\u015f \u00f6lk\u0259nin \u00f6z maraqlar\u0131n\u0131 beyn\u0259lxalq arenada daha g\u00fccl\u00fc \u015f\u0259kild\u0259 t\u0259msil etm\u0259l\u0259rin\u0259 \u015f\u0259rait yaratm\u0131\u015fd\u0131r. X\u00fcsus\u0259n d\u0259 Az\u0259rbaycan medias\u0131n\u0131n \u0259n\u0259n\u0259vi olaraq rus, t\u00fcrk medias\u0131n\u0131n is\u0259 ingilis v\u0259 frans\u0131z media m\u00fchitind\u0259 g\u00fccl\u00fc n\u00fcfuza malik oldu\u011fu n\u0259z\u0259r\u0259 al\u0131narsa, bu birl\u0259\u015fm\u0259 h\u0259r iki \u00f6lk\u0259nin informasiya maraqlar\u0131n\u0131 geni\u015f platformada t\u0259msil etm\u0259k imkanlar\u0131n\u0131 art\u0131rm\u0131\u015fd\u0131r [21]. Milli M\u0259clisin deputat\u0131 Arzu Na\u011f\u0131yev iki \u00f6lk\u0259 aras\u0131nda \u0259laq\u0259l\u0259rin daha da inki\u015faf etdirilm\u0259si v\u0259 cari probleml\u0259rin h\u0259lli yollar\u0131n\u0131n tap\u0131lmas\u0131nda platforman\u0131n m\u0259rk\u0259zi rol oynayad\u0131\u011f\u0131n\u0131 ifad\u0259 etmi\u015f v\u0259 onu \u0259m\u0259kda\u015fl\u0131\u011f\u0131 daha da g\u00fccl\u0259ndir\u0259n, qar\u015f\u0131l\u0131ql\u0131 anla\u015fma v\u0259 \u00fcmumi maraqlar\u0131 m\u00f6hk\u0259ml\u0259ndir\u0259n m\u00fch\u00fcm vasit\u0259 olaraq d\u0259y\u0259rl\u0259ndirmi\u015fdir [3]. Milli M\u0259clisin deputat\u0131 Zahid Oruc s\u0259n\u0259din iki \u00f6lk\u0259nin media sah\u0259sind\u0259 \u0259laq\u0259l\u0259rini inki\u015faf etdirm\u0259y\u0259 xidm\u0259t etdiyini bildirmi\u015f, onu dezinformasiyaya qar\u015f\u0131 birg\u0259 m\u00fcbariz\u0259 \u00fc\u00e7\u00fcn yax\u015f\u0131 platforma hesab etmi\u015fdir: \u201cAz\u0259rbaycan m\u00fcst\u0259qillik \u0259ld\u0259 etdikd\u0259n sonra h\u0259m \u00dcmummilli lider Heyd\u0259r \u018fliyevin, h\u0259m d\u0259 Prezident \u0130lham \u018fliyevin d\u00f6vr\u00fcnd\u0259 Az\u0259rbaycan v\u0259 T\u00fcrkiy\u0259 aras\u0131nda istisadi, siyasi v\u0259 h\u0259rbi sah\u0259d\u0259 \u0259m\u0259kda\u015fl\u0131q inki\u015faf etdirilib. \u0130ndiki sazi\u015f d\u0259 bu istiqam\u0259td\u0259 yeni add\u0131md\u0131r. Bu s\u0259n\u0259d milli informasiya m\u0259kan\u0131n\u0131 qorumaqla yana\u015f\u0131, beyn\u0259lxalq standartlar\u0131n \u00f6yr\u0259nilm\u0259sin\u0259 xidm\u0259t ed\u0259c\u0259k\u201d [15]. \u018fm\u0259kdar jurnalist Faiq H\u00fcsiyev is\u0259 platforman\u0131n g\u0259l\u0259c\u0259kd\u0259 M\u0259rk\u0259zi Asiya \u00f6lk\u0259l\u0259ri v\u0259 rusdilli regionlarla \u0259m\u0259kda\u015fl\u0131\u011f\u0131 geni\u015fl\u0259ndirm\u0259k potensial\u0131na malik oldu\u011funu qeyd etmi\u015fdir. O, bu geni\u015fl\u0259nm\u0259nin t\u00fcrk d\u00f6vl\u0259tl\u0259rinin qlobal informasiya sah\u0259sind\u0259 daha g\u00fccl\u00fc birlik yaratmas\u0131na imkan ver\u0259c\u0259yini vur\u011fulam\u0131\u015fd\u0131r [17].<\/p>\n T\u00fcrkiy\u0259 il\u0259 Az\u0259rbaycan aras\u0131nda yarad\u0131lm\u0131\u015f Ortaq Media Platformas\u0131 t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131n d\u0259rinl\u0259\u015f\u0259 v\u0259 geni\u015fl\u0259ndiril\u0259 bil\u0259c\u0259yin\u0259 dair model t\u0259\u015fkil etmi\u015fdir. Bu n\u00fcmun\u0259 dig\u0259r t\u00fcrk d\u00f6vl\u0259tl\u0259rini media v\u0259 kommunikasiya sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011fa ruhland\u0131rm\u0131\u015f, regional inteqrasiyan\u0131 g\u00fccl\u0259ndir\u0259c\u0259k daha \u00e7ox t\u0259\u015f\u0259bb\u00fcsl\u0259rin h\u0259yata ke\u00e7irilm\u0259sin\u0259 z\u0259min yaratm\u0131\u015fd\u0131r. Bu kontekstd\u0259 h\u0259yata ke\u00e7iril\u0259n m\u00fch\u00fcm f\u0259aliyy\u0259tl\u0259rd\u0259n biri d\u0259 2021-ci il aprelin 9-da Bak\u0131da ba\u015f tutmu\u015fdur. H\u0259min tarixd\u0259 T\u00fcrkdilli D\u00f6vl\u0259tl\u0259rin \u018fm\u0259kda\u015fl\u0131q \u015euras\u0131n\u0131n (T\u00fcrk \u015euras\u0131) informasiya v\u0259 media \u00fczr\u0259 m\u0259sul nazirl\u0259rinin v\u0259 y\u00fcks\u0259k v\u0259zif\u0259li r\u0259smil\u0259rinin 3-c\u00fc toplant\u0131s\u0131na haz\u0131rl\u0131q m\u0259qs\u0259dil\u0259 i\u015f\u00e7i qrupunun 8-ci iclas\u0131 ke\u00e7irilmi\u015fdir. \u0130clasda T\u00fcrkiy\u0259, Q\u0131r\u011f\u0131z\u0131stan, \u00d6zb\u0259kistan, Qazax\u0131stan v\u0259 Macar\u0131standan y\u00fcks\u0259k s\u0259viyy\u0259li r\u0259smil\u0259r i\u015ftirak etmi\u015fdir. \u0130clas\u0131n g\u00fcnd\u0259liyin\u0259 yerli v\u0259 beyn\u0259lxalq m\u0259lumatl\u0131l\u0131\u011f\u0131n art\u0131r\u0131lmas\u0131, 2021-2022-ci ill\u0259r \u00fc\u00e7\u00fcn F\u0259aliyy\u0259t Plan\u0131n\u0131n icras\u0131, tarixi v\u0259 m\u0259d\u0259ni layih\u0259l\u0259r, film \u00e7\u0259kili\u015fl\u0259ri, media m\u00fct\u0259x\u0259ssisl\u0259ri \u00fc\u00e7\u00fcn t\u0259lim kurslar\u0131 v\u0259 m\u00fcbadil\u0259 proqramlar\u0131 kimi m\u00fcxt\u0259lif m\u00f6vzular daxil edilmi\u015fdir [13]. \u0130clasdan bir g\u00fcn sonra T\u00fcrk \u015euras\u0131 informasiya v\u0259 media \u00fczr\u0259 m\u0259sul r\u0259smil\u0259rinin \u00fc\u00e7\u00fcnc\u00fc toplant\u0131s\u0131 ba\u015f tutmu\u015fdur. Toplant\u0131da Az\u0259rbaycan Respublikas\u0131 Prezidentinin k\u00f6m\u0259k\u00e7isi-Prezident Administrasiyas\u0131n\u0131n Xarici siyas\u0259t m\u0259s\u0259l\u0259l\u0259ri \u015f\u00f6b\u0259sinin m\u00fcdiri Hikm\u0259t Hac\u0131yevin qeyd etdiyi kimi, 44 g\u00fcnl\u00fck Z\u0259f\u0259r sava\u015f\u0131nda T\u00fcrk \u015euras\u0131 Az\u0259rbaycana \u00f6z d\u0259st\u0259yini a\u00e7\u0131q \u015f\u0259kild\u0259 g\u00f6st\u0259rmi\u015fdir. Toplant\u0131da media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131n \u0259saslar\u0131n\u0131n qoyulmas\u0131n\u0131n v\u0259 dezinformasiya il\u0259 m\u00fcbariz\u0259nin vacibliyi vur\u011fulanm\u0131\u015f, eyni zamanda sosial mediada saxta x\u0259b\u0259rl\u0259rin yay\u0131lmas\u0131n\u0131n \u00e7a\u011f\u0131m\u0131z\u0131n m\u00fch\u00fcm probleml\u0259rind\u0259n biri oldu\u011fu v\u0259 T\u00fcrk \u015euras\u0131 \u00e7\u0259r\u00e7iv\u0259sind\u0259 bu m\u0259s\u0259l\u0259d\u0259 birg\u0259 f\u0259aliyy\u0259t g\u00f6st\u0259rm\u0259yin x\u00fcsusi \u0259h\u0259miyy\u0259t k\u0259sb etdiyi qeyd olunmu\u015fdur. Toplant\u0131da m\u00fczakir\u0259 olunan dig\u0259r m\u00fch\u00fcm m\u0259s\u0259l\u0259l\u0259rd\u0259n biri d\u0259 media sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n z\u0259ruri h\u00fcquqi bazas\u0131n\u0131n m\u00fc\u0259yy\u0259nl\u0259\u015fdirilm\u0259si v\u0259 q\u0259bul edil\u0259n m\u00fcvafiq s\u0259n\u0259dl\u0259rin praktikada geni\u015fl\u0259ndirilm\u0259si il\u0259 ba\u011fl\u0131 olmu\u015fdur. Toplant\u0131da dezinformasiyaya qar\u015f\u0131 m\u00fcbariz\u0259d\u0259 t\u00fcrk d\u00f6vl\u0259tl\u0259rinin ortaq media platformas\u0131 vasit\u0259sil\u0259 vahid s\u0259y g\u00f6st\u0259rm\u0259li oldu\u011fu vur\u011fulanm\u0131\u015f, bunun t\u00fcrk d\u00fcnyas\u0131n\u0131n ortaq tarixi v\u0259 m\u0259d\u0259ni d\u0259y\u0259rl\u0259rin\u0259 \u0259saslanaraq qlobal \u00e7a\u011f\u0131r\u0131\u015f v\u0259 t\u0259hdidl\u0259r\u0259 qar\u015f\u0131 durmaq imkanlar\u0131n\u0131 art\u0131raca\u011f\u0131 qeyd edilmi\u015fdir. Bu toplant\u0131 t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda birg\u0259 f\u0259aliyy\u0259t planlar\u0131n\u0131n h\u0259yata ke\u00e7irilm\u0259si, bilik v\u0259 t\u0259cr\u00fcb\u0259 m\u00fcbadil\u0259sinin asanla\u015fd\u0131r\u0131lmas\u0131 il\u0259 yana\u015f\u0131, m\u0259d\u0259ni-tarixi layih\u0259l\u0259rin h\u0259yata ke\u00e7irilm\u0259si, \u00fcmumi d\u0259y\u0259rl\u0259rin qorunmas\u0131 v\u0259 inki\u015faf\u0131 bax\u0131m\u0131ndan da m\u00fch\u00fcm \u0259h\u0259miyy\u0259t k\u0259sb etmi\u015fdir [10].<\/p>\n T\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda media v\u0259 informasiya sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n inki\u015faf etdirilm\u0259si v\u0259 g\u00fccl\u0259ndirilm\u0259si istiqam\u0259tind\u0259 h\u0259yata ke\u00e7iril\u0259n t\u0259dbirl\u0259rd\u0259n biri d\u0259 2021-ci il sentyabr\u0131n 15-d\u0259 Qazax\u0131stan\u0131n paytaxt\u0131 Nur-Sultanda ba\u015f tutan \u201cT\u00fcrkdilli \u00f6lk\u0259l\u0259rd\u0259 media. Yeni reall\u0131qlar \u015f\u0259raitind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n inki\u015faf\u0131\u201d adl\u0131 d\u0259yirmi masa olmu\u015fdur. Beyn\u0259lxalq T\u00fcrk Akademiyas\u0131n\u0131n XVII Avrasiya Media Forumunun t\u0259\u015fkilat komit\u0259si il\u0259 birlikd\u0259 h\u0259yata ke\u00e7iril\u0259n g\u00f6r\u00fc\u015fd\u0259 informasiya v\u0259 kommunikasiya sah\u0259sind\u0259 daha s\u0259m\u0259r\u0259li \u0259m\u0259kda\u015fl\u0131q v\u0259 koordinasiyan\u0131 t\u0259min etm\u0259k \u00fc\u00e7\u00fcn t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda ortaq media platformas\u0131n\u0131n yarad\u0131lmas\u0131 t\u0259klifi ir\u0259li s\u00fcr\u00fclm\u00fc\u015f v\u0259 T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Platformas\u0131 buna \u0259n yax\u015f\u0131 n\u00fcmun\u0259 olaraq g\u00f6st\u0259rilmi\u015fdir. G\u00f6r\u00fc\u015fd\u0259 media v\u0259 kommunikasiya texnologiyalar\u0131 sah\u0259sind\u0259 qar\u015f\u0131l\u0131ql\u0131 d\u0259st\u0259yin v\u0259 inteqrasiyan\u0131n t\u0259\u015fviq edilm\u0259sinin vacibliyi qeyd olunmu\u015f, bu prosesin t\u00fcrk d\u00f6vl\u0259tl\u0259rin\u0259 ortaq m\u0259d\u0259ni v\u0259 tarixi d\u0259y\u0259rl\u0259rin\u0259 \u0259saslanaraq daha g\u00fccl\u00fc regional v\u0259 beyn\u0259lxalq \u0259laq\u0259l\u0259r qurma\u011fa imkan ver\u0259c\u0259yi vur\u011fulanm\u0131\u015fd\u0131r. G\u00f6r\u00fc\u015fd\u0259, h\u0259m\u00e7inin media sah\u0259sind\u0259 ortaq x\u0259b\u0259r strategiyalar\u0131n\u0131n haz\u0131rlanmas\u0131, t\u0259lim v\u0259 m\u00fcbadil\u0259 proqramlar\u0131n\u0131n t\u0259\u015fkili kimi add\u0131mlar\u0131n at\u0131lmas\u0131 media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131n konkret yollar\u0131 kimi qiym\u0259tl\u0259ndirilmi\u015fdir. G\u00f6r\u00fc\u015fd\u0259, eyni zamanda informasiya t\u0259hl\u00fck\u0259sizliyi v\u0259 yeni media trendl\u0259ri kimi m\u00fch\u00fcm m\u0259s\u0259l\u0259l\u0259r \u0259traf\u0131nda m\u00fczakir\u0259l\u0259r apar\u0131lm\u0131\u015f, m\u0259d\u0259ni v\u0259 tarixi irsin qorunmas\u0131na v\u0259 beyn\u0259lxalq arenada s\u0259m\u0259r\u0259li t\u0259msil olunmas\u0131na imkan ver\u0259c\u0259k add\u0131mlar \u00fcz\u0259 \u00e7\u0131xar\u0131lm\u0131\u015fd\u0131r. G\u00f6r\u00fc\u015f, \u00fcmumiyy\u0259tl\u0259, media sektoru \u00fc\u00e7\u00fcn m\u00f6vcud \u00e7a\u011f\u0131r\u0131\u015flar v\u0259 imkanlar haqq\u0131nda d\u0259rin dialoq t\u0259min etm\u0259kl\u0259, t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda daha g\u00fccl\u00fc media \u0259m\u0259kda\u015fl\u0131\u011f\u0131 v\u0259 inteqrasiyas\u0131 istiqam\u0259tind\u0259 m\u00fch\u00fcm add\u0131m hesab olunmu\u015fdur [12].<\/p>\n T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Platformas\u0131n\u0131n ilk iclas\u0131 2021-ci il\u00a0 oktyabr\u0131n 22-d\u0259 T\u00fcrkdilli D\u00f6vl\u0259tl\u0259rin \u018fm\u0259kda\u015fl\u0131q \u015euras\u0131n\u0131n (T\u00fcrk \u015euras\u0131) \u0130stanbulda ke\u00e7iril\u0259n mediaforumu \u00e7\u0259r\u00e7iv\u0259sind\u0259 ger\u00e7\u0259kl\u0259\u015fmi\u015fdir. \u201cBir mill\u0259t, iki d\u00f6vl\u0259t\u201d yana\u015fmas\u0131 konteksind\u0259 t\u0259\u015fkil olunan bu g\u00f6r\u00fc\u015f iki \u00f6lk\u0259nin media v\u0259 kommunikasiya sektorlar\u0131nda \u0259m\u0259kda\u015fl\u0131\u011f\u0131n art\u0131r\u0131lmas\u0131 istiqam\u0259tind\u0259 m\u00fch\u00fcm add\u0131m hesab olunmu\u015fdur. Az\u0259rbaycan Respublikas\u0131 Prezidentinin k\u00f6m\u0259k\u00e7isi-Prezident Administrasiyas\u0131n\u0131n Xarici siyas\u0259t m\u0259s\u0259l\u0259l\u0259ri \u015f\u00f6b\u0259sinin m\u00fcdiri Hikm\u0259t Hac\u0131yev v\u0259 T\u00fcrkiy\u0259 Prezidenti Administrasiyas\u0131n\u0131n Kommunikasiya \u0130dar\u0259sinin r\u0259hb\u0259ri Fahrettin Altunun r\u0259hb\u0259rlik etdiyi iclasda \u0259n\u0259n\u0259vi v\u0259 r\u0259q\u0259msal media, strateji kommunikasiya v\u0259 ictimai diplomatiya, dezinformasiya il\u0259 m\u00fcbariz\u0259 kimi m\u0259s\u0259l\u0259l\u0259rd\u0259 \u0259m\u0259kda\u015fl\u0131q v\u0259 koordinasiyan\u0131n g\u00fccl\u0259ndirilm\u0259sinin vacibliyi m\u00fczakir\u0259 edilmi\u015fdir. \u0130clasda Ortaq Media Platformas\u0131n\u0131n strukturu v\u0259 f\u0259aliyy\u0259ti il\u0259 ba\u011fl\u0131 \u201cxalq diplomatiyas\u0131\u201d, \u201cbeyn\u0259lxalq media\u201d, \u201cstrateji kommunikasiya\u201d, \u201ct\u0259hsil\u201d, \u201cqanunvericilik v\u0259 t\u0259nziml\u0259m\u0259\u201d, \u201cr\u0259q\u0259msalla\u015fma v\u0259 beyn\u0259lmil\u0259ll\u0259\u015fm\u0259\u201d komit\u0259l\u0259rinin yarad\u0131ld\u0131\u011f\u0131 a\u00e7\u0131qlanm\u0131\u015f, eyni zamanda Qaraba\u011f\u0131n i\u015f\u011faldan azad edilm\u0259si prosesind\u0259 media v\u0259 kommunikasiya sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n \u0259h\u0259miyy\u0259ti vur\u011fulanaraq xalq diplomatiyas\u0131 vasit\u0259sil\u0259 dezinformasiyaya qar\u015f\u0131 m\u00fcbariz\u0259d\u0259 s\u0259m\u0259r\u0259li strategiyalar\u0131n i\u015fl\u0259nib haz\u0131rland\u0131\u011f\u0131 bildirilmi\u015fdir [14]. Mediaforum \u00e7\u0259r\u00e7iv\u0259sind\u0259 t\u00fcrkdilli d\u00f6vl\u0259tl\u0259rin media qurumlar\u0131n\u0131n r\u0259hb\u0259r v\u0259 t\u0259msil\u00e7il\u0259ri, sosial media ekspertl\u0259ri bir araya g\u0259l\u0259r\u0259k media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131n g\u00fccl\u0259ndirilm\u0259si, sosial media platformalar\u0131n\u0131n t\u0259nziml\u0259nm\u0259si v\u0259 media qurumlar\u0131 aras\u0131nda texniki harmoniyan\u0131n t\u0259min edilm\u0259si kimi m\u00fch\u00fcm m\u0259s\u0259l\u0259l\u0259ri m\u00fczakir\u0259 etmi\u015fl\u0259r. Nur-Sultanda oldu\u011fu kimi, burada da T\u00fcrkiy\u0259 il\u0259 Az\u0259rbaycan aras\u0131nda yarad\u0131lm\u0131\u015f ortaq media platformas\u0131n\u0131n u\u011furlar\u0131 \u0259sas\u0131nda T\u00fcrk D\u00f6vl\u0259tl\u0259ri Media Platformas\u0131n\u0131n yarad\u0131lmas\u0131 v\u0259 h\u0259rt\u0259r\u0259fli \u0259m\u0259kda\u015fl\u0131\u011fa ke\u00e7id ideyas\u0131 d\u0259st\u0259kl\u0259nmi\u015fdir. Forum i\u015ftirak\u00e7\u0131lar\u0131na g\u00f6r\u0259, T\u00fcrkiy\u0259 v\u0259 Az\u0259rbaycan\u0131n 44 g\u00fcnl\u00fck V\u0259t\u0259n m\u00fcharib\u0259si zaman\u0131 qurdu\u011fu ortaq media platformas\u0131 dezinformasiya kampaniyalar\u0131na qar\u015f\u0131 effektiv m\u00fcbariz\u0259 n\u00fcmayi\u015f etdir\u0259r\u0259k d\u00fcnya ictimaiyy\u0259tinin h\u0259qiq\u0259ti g\u00f6rm\u0259sin\u0259 \u015f\u0259rait yaratm\u0131\u015fd\u0131r. Bu platforma informasiya m\u00fcharib\u0259sind\u0259 m\u00fch\u00fcm q\u0259l\u0259b\u0259 qazanaraq Az\u0259rbaycan\u0131n i\u015f\u011fal alt\u0131nda olan torpaqlar\u0131n\u0131 azad etm\u0259k u\u011frunda apard\u0131\u011f\u0131 m\u00fcbariz\u0259y\u0259 m\u00fch\u00fcm d\u0259st\u0259k vermi\u015fdir [9].<\/p>\n 2022-ci il may\u0131n 14-d\u0259 \u0130stanbulda ke\u00e7iril\u0259n T\u00fcrk D\u00f6vl\u0259tl\u0259ri T\u0259\u015fkilat\u0131n\u0131n (TDT) media v\u0259 informasiya \u00fczr\u0259 m\u0259sul nazirl\u0259rinin v\u0259 y\u00fcks\u0259kv\u0259zif\u0259li r\u0259smil\u0259rinin 4-c\u00fc toplant\u0131s\u0131 da t\u00fcrk d\u00fcnyas\u0131n\u0131n media v\u0259 kommunikasiya sah\u0259l\u0259rind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n g\u00fccl\u0259ndirilm\u0259si v\u0259 m\u00f6vcud probleml\u0259rin ortaq h\u0259lli yollar\u0131n\u0131n tap\u0131lmas\u0131 istiqam\u0259tind\u0259 m\u00fch\u00fcm add\u0131m olmu\u015fdur. T\u00fcrkiy\u0259 Prezidenti Administrasiyas\u0131n\u0131n Kommunikasiya \u0130dar\u0259sinin ev sahibliyi il\u0259 ba\u015f tutan t\u0259dbird\u0259 Az\u0259rbaycan Respublikas\u0131 Prezidentinin k\u00f6m\u0259k\u00e7isi-Prezident Administrasiyas\u0131n\u0131n Xarici siyas\u0259t m\u0259s\u0259l\u0259l\u0259ri \u015f\u00f6b\u0259sinin m\u00fcdiri Hikm\u0259t Hac\u0131yev Az\u0259rbaycan-T\u00fcrkiy\u0259 Media Platformas\u0131n\u0131n f\u0259aliyy\u0259tinin daha da geni\u015fl\u0259ndirilm\u0259si istiqam\u0259tind\u0259 Az\u0259rbaycan t\u0259r\u0259finin b\u00fct\u00fcn t\u0259klifl\u0259r\u0259 a\u00e7\u0131q oldu\u011funu, TDT-y\u0259 daxil dig\u0259r qarda\u015f v\u0259 dost \u00f6lk\u0259l\u0259rl\u0259 d\u0259 informasiya v\u0259 media sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n inki\u015faf etdirilm\u0259sind\u0259 maraql\u0131 oldu\u011funu bildirmi\u015fdir [11]. Toplant\u0131da diqq\u0259t m\u0259rk\u0259zind\u0259 olan m\u0259s\u0259l\u0259l\u0259rd\u0259n biri d\u0259 sosial mediada dezinformasiyaya qar\u015f\u0131 m\u00fcbariz\u0259 olmu\u015f v\u0259 t\u00fcrk d\u00fcnyas\u0131n\u0131n saxta informasiyalara qar\u015f\u0131 birg\u0259 f\u0259aliyy\u0259t g\u00f6st\u0259rm\u0259sinin vacibliyi vur\u011fulanm\u0131\u015fd\u0131r. Bu kontekstd\u0259 Qaraba\u011f m\u00fcharib\u0259si zaman\u0131 sosial mediada n\u00fcmayi\u015f olunan h\u0259mr\u0259yliyin v\u0259 informasiya c\u0259bh\u0259sind\u0259ki m\u00fcbariz\u0259nin q\u0259l\u0259b\u0259y\u0259 t\u00f6hf\u0259sin\u0259 diqq\u0259t \u00e7\u0259kilmi\u015fdir. T\u00fcrkiy\u0259 Prezidenti Administrasiyas\u0131n\u0131n Kommunikasiya \u0130dar\u0259sinin r\u0259hb\u0259ri Fahrettin Altun bildirmi\u015fdir ki, sosial mediada dezinformasiya il\u0259 m\u00fcbariz\u0259 toplant\u0131n\u0131n \u0259sas m\u00f6vzular\u0131ndand\u0131r. Bu \u00e7a\u011f\u0131r\u0131\u015fla birg\u0259 m\u00fcbariz\u0259 v\u0259 onun qar\u015f\u0131s\u0131n\u0131n al\u0131nmas\u0131 h\u0259r birimiz \u00fc\u00e7\u00fcn \u00e7ox vacibdir. Bundan \u0259lav\u0259, toplant\u0131da televiziya v\u0259 kino sah\u0259sind\u0259 birg\u0259 layih\u0259l\u0259rin haz\u0131rlanmas\u0131, T\u00fcrkiy\u0259nin kommunikasiya modelinin t\u00fcrk d\u00fcnyas\u0131na inteqrasiyas\u0131 kimi m\u0259s\u0259l\u0259l\u0259r d\u0259 g\u00fcnd\u0259m\u0259 g\u0259tirilmi\u015fdir. Media v\u0259 informasiya texnologiyalar\u0131 sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n t\u0259kc\u0259 regional deyil, h\u0259m d\u0259 qlobal s\u0259viyy\u0259d\u0259 vacibliyini qeyd ed\u0259n g\u00f6r\u00fc\u015f i\u015ftirak\u00e7\u0131lar\u0131 \u201cT\u00fcrk D\u00fcnyas\u0131na Bax\u0131\u015f 2040\u201d s\u0259n\u0259dinin q\u0259bulunu bu aspektd\u0259n y\u00fcks\u0259k d\u0259y\u0259rl\u0259ndirmi\u015fdir [11].<\/p>\n <\/p>\n <\/p>\n T\u00fcrk d\u00f6vl\u0259tl\u0259rinin media v\u0259 kommunikasiya sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131 m\u00fc\u0259yy\u0259n t\u0259\u015fkilatlar\u0131n f\u0259aliyy\u0259t \u00e7\u0259r\u00e7iv\u0259l\u0259ri il\u0259 yana\u015f\u0131, h\u0259m d\u0259 ayr\u0131-ayr\u0131l\u0131qda, ikit\u0259r\u0259fli v\u0259 \u00e7oxt\u0259r\u0259fli g\u00f6r\u00fc\u015fl\u0259r \u015f\u0259klind\u0259 davam etdirilmi\u015fdir. 2022-ci il iyunun 17-d\u0259 Bak\u0131da Az\u0259rbaycan Respublikas\u0131 Median\u0131n \u0130nki\u015faf\u0131 Agentliyinin (MED\u0130A) icra\u00e7\u0131 direktoru \u018fhm\u0259d \u0130smay\u0131lov v\u0259 Qazax\u0131stan Respublikas\u0131 \u0130nformasiya Komit\u0259sinin s\u0259dri Kanat \u0130skakov aras\u0131nda iki \u00f6lk\u0259 aras\u0131nda media sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n g\u00fccl\u0259ndirilm\u0259si m\u0259qs\u0259di il\u0259 g\u00f6r\u00fc\u015f ke\u00e7irilmi\u015fdir. MED\u0130A-n\u0131n icra\u00e7\u0131 direktoru \u00f6lk\u0259l\u0259r aras\u0131nda media sah\u0259sind\u0259 effektiv \u0259m\u0259kda\u015fl\u0131\u011f\u0131n quruldu\u011funu, x\u00fcsus\u0259n d\u0259 T\u00fcrk D\u00f6vl\u0259tl\u0259ri T\u0259\u015fkilat\u0131 \u00e7\u0259r\u00e7iv\u0259sind\u0259 ortaq d\u0259y\u0259rl\u0259r\u0259 s\u00f6yk\u0259n\u0259n \u0259laq\u0259l\u0259rin inki\u015faf etdirilm\u0259sinin ciddi perspektivl\u0259ri oldu\u011funu bildirmi\u015fdir. Kanat \u0130skakov is\u0259 Qazax\u0131standa media qanunvericiliyinin yenil\u0259nm\u0259si istiqam\u0259tind\u0259 g\u00f6r\u00fcl\u0259n i\u015fl\u0259r bar\u0259sind\u0259 m\u0259lumat vermi\u015f, Az\u0259rbaycan\u0131n \u201cMedia haqq\u0131nda\u201d qanununun n\u00fcmun\u0259 olaraq \u00f6yr\u0259nilm\u0259sinin \u0259h\u0259miyy\u0259tini vur\u011fulam\u0131\u015fd\u0131r. G\u00f6r\u00fc\u015fd\u0259, h\u0259m\u00e7inin iki \u00f6lk\u0259nin informasiya sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131n d\u0259rinl\u0259\u015fdirilm\u0259si, media qurumlar\u0131 aras\u0131nda daha s\u0259m\u0259r\u0259li \u0259m\u0259kda\u015fl\u0131q platformas\u0131n\u0131n yarad\u0131lmas\u0131 kimi m\u0259s\u0259l\u0259l\u0259r m\u00fczakir\u0259 edilmi\u015fdir [4]. Az\u0259rbaycan v\u0259 Qazax\u0131stan r\u0259smil\u0259ri aras\u0131nda ke\u00e7iril\u0259n g\u00f6r\u00fc\u015f iki \u00f6lk\u0259nin media v\u0259 informasiya sah\u0259sind\u0259 qar\u015f\u0131l\u0131ql\u0131 \u0259laq\u0259l\u0259rin inki\u015faf\u0131 istiqam\u0259tind\u0259 konkret add\u0131mlar atmaq \u00fc\u00e7\u00fcn m\u00fch\u00fcm imkanlar yaratmaqla yana\u015f\u0131, h\u0259m d\u0259 t\u00fcrk d\u00fcnyas\u0131n\u0131n dig\u0259r \u00f6lk\u0259l\u0259ri il\u0259 ox\u015far \u0259m\u0259kda\u015fl\u0131\u011f\u0131n inki\u015faf\u0131nda n\u00fcmun\u0259 olmu\u015fdur.<\/p>\n T\u00fcrk d\u00f6vl\u0259tl\u0259rinin media v\u0259 kommunikasiya siyas\u0259tinin geni\u015fl\u0259ndirilm\u0259si istiqam\u0259tind\u0259 n\u00f6vb\u0259ti m\u0259rh\u0259l\u0259 2023-c\u00fc il aprelin 24-d\u0259 Az\u0259rbaycan Respublikas\u0131n\u0131n Median\u0131n \u0130nki\u015faf\u0131 Agentliyi v\u0259 ADA Universitetinin \u0130nki\u015faf v\u0259 Diplomatiya \u0130nstitutunun T\u00fcrk D\u00f6vl\u0259tl\u0259ri T\u0259\u015fkilat\u0131na \u00fczv \u00f6lk\u0259l\u0259rin jurnalistl\u0259ri v\u0259 media m\u00fct\u0259x\u0259ssisl\u0259ri \u00fc\u00e7\u00fcn birg\u0259 t\u0259\u015fkil etdiyi t\u0259lim proqram\u0131 vasit\u0259sil\u0259 realla\u015fm\u0131\u015fd\u0131r. T\u00fcrk D\u00f6vl\u0259tl\u0259ri T\u0259\u015fkilat\u0131na \u00fczv \u00f6lk\u0259l\u0259rd\u0259 media ekspertl\u0259rinin bilik v\u0259 bacar\u0131qlar\u0131n\u0131 t\u0259kmill\u0259\u015fdirm\u0259k, h\u0259m\u00e7inin \u00e7oxt\u0259r\u0259fli \u0259laq\u0259l\u0259ri g\u00fccl\u0259ndirm\u0259k m\u0259qs\u0259di da\u015f\u0131yan proqram\u0131n a\u00e7\u0131l\u0131\u015f m\u0259rasimind\u0259 Median\u0131n \u0130nki\u015faf\u0131 Agentliyinin icra\u00e7\u0131 direktoru \u018fhm\u0259d \u0130smay\u0131lov qeyd etmi\u015fdir ki, \u201cAz\u0259rbaycan T\u00fcrk D\u00f6vl\u0259tl\u0259ri T\u0259\u015fkilat\u0131 \u00e7\u0259r\u00e7iv\u0259sind\u0259 media sah\u0259sind\u0259 \u0259laq\u0259l\u0259rin g\u00fccl\u0259ndirilm\u0259sin\u0259 t\u00f6hf\u0259 verm\u0259kd\u0259dir v\u0259 haz\u0131rk\u0131 layih\u0259 media sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n inki\u015faf etdirilm\u0259si, t\u0259cr\u00fcb\u0259 m\u00fcbadil\u0259sinin apar\u0131lmas\u0131, m\u00fcxt\u0259lif ortaq platformalar vasit\u0259sil\u0259 \u00f6lk\u0259l\u0259rimiz haqq\u0131nda h\u0259qiq\u0259tl\u0259rin d\u00fcnya ictimaiyy\u0259tin\u0259 \u00e7atd\u0131r\u0131lmas\u0131nda x\u00fcsusi rol oynayacaqd\u0131r\u201d [6]. Jurnalistika v\u0259 media ekspertizas\u0131 sah\u0259sind\u0259 aktual probleml\u0259ri, m\u00fcasir qlobal media trendl\u0259rini, media-kommunikasiya strategiyalar\u0131n\u0131, onlayn mediada saxta x\u0259b\u0259rl\u0259ri, dezinformasiya v\u0259 nifr\u0259t nitqi kimi kritik m\u0259s\u0259l\u0259l\u0259ri \u0259hat\u0259 ed\u0259n proqram T\u00fcrk D\u00f6vl\u0259tl\u0259ri T\u0259\u015fkilat\u0131na \u00fczv \u00f6lk\u0259l\u0259rin media m\u00fct\u0259x\u0259ssisl\u0259rinin pe\u015f\u0259kar inki\u015faf\u0131n\u0131 t\u0259min etm\u0259kl\u0259 yana\u015f\u0131, h\u0259m d\u0259 bu \u00f6lk\u0259l\u0259rin media sektorlar\u0131n\u0131 bir-birin\u0259 yax\u0131nla\u015fd\u0131ran k\u00f6rp\u00fc rolunu oynam\u0131\u015fd\u0131r.<\/p>\n \u201cTrend\u201d Beyn\u0259lxalq \u0130nformasiya Agentliyi (B\u0130A) v\u0259 T\u00fcrkiy\u0259nin \u201cAlbayrak” Media Qrupunun ortaq layih\u0259si olan “T\u00fcrk D\u00fcnyas\u0131” (Turkic.World) media platformas\u0131n\u0131n f\u0259aliyy\u0259ti \u0259m\u0259kda\u015fl\u0131\u011f\u0131n n\u00f6vb\u0259ti u\u011furlu m\u0259rh\u0259l\u0259si olmu\u015fdur. Platforman\u0131n yeni ofisinin a\u00e7\u0131l\u0131\u015f\u0131 m\u0259rasimind\u0259 qurum m\u0259rk\u0259zinin Bak\u0131da yerl\u0259\u015fm\u0259si, Qazax\u0131stan v\u0259 Q\u0131r\u011f\u0131z\u0131stan\u0131n d\u00f6vl\u0259t x\u0259b\u0259r agentlikl\u0259rinin layih\u0259y\u0259 c\u0259lb olunmas\u0131 t\u00fcrk d\u00fcnyas\u0131n\u0131n birliyin\u0259 v\u0259 ortaq d\u0259y\u0259rl\u0259rin\u0259 sadiqliyin g\u00f6st\u0259ricisi olaraq d\u0259y\u0259rl\u0259ndirilmi\u015fdir. M\u0259d\u0259ni, sosial v\u0259 iqtisadi \u0259m\u0259kda\u015fl\u0131\u011f\u0131 inki\u015faf etdirm\u0259k, d\u00fcnya miqyas\u0131nda \u00fcmumi tarixi v\u0259 m\u0259d\u0259ni irsi t\u0259bli\u011f etm\u0259k v\u0259 cari probleml\u0259r bar\u0259d\u0259 m\u0259lumatl\u0131l\u0131\u011f\u0131 art\u0131rmaq m\u0259qs\u0259dil\u0259 yarad\u0131lan bu platforman\u0131n Bak\u0131da yeni ofisinin a\u00e7\u0131lmas\u0131 bu m\u0259qs\u0259dl\u0259r\u0259 \u00e7atmaqda m\u00fch\u00fcm m\u0259rh\u0259l\u0259 kimi qiym\u0259tl\u0259ndirilmi\u015fdir [18]. \u0130stanbulda \u201cTrend\u201d Beyn\u0259lxalq \u0130nformasiya Agentliyi (B\u0130A) v\u0259 T\u00fcrkiy\u0259nin \u201cD\u0259mir\u00f6r\u0259n\u201d \u0130nformasiya Agentliyinin (DHA) birg\u0259 t\u0259\u015f\u0259bb\u00fcs\u00fc olan \u201cwww.dhapress.com\u201d media platformas\u0131n\u0131n istifad\u0259y\u0259 verilm\u0259si iki qarda\u015f \u00f6lk\u0259nin informasiya v\u0259 kommunikasiya sah\u0259sind\u0259 daha da yax\u0131nla\u015fmas\u0131n\u0131n r\u0259mzi olmaqla Az\u0259rbaycan v\u0259 T\u00fcrkiy\u0259 aras\u0131nda media \u0259m\u0259kda\u015fl\u0131\u011f\u0131na yeni r\u0259ng qatm\u0131\u015fd\u0131r. \u00d6lk\u0259l\u0259r aras\u0131nda onsuz da m\u00f6hk\u0259m olan \u0259laq\u0259l\u0259r bu platforman\u0131n yarad\u0131lmas\u0131 il\u0259 daha da m\u00f6hk\u0259ml\u0259nmi\u015f, media v\u0259 kommunikasiya sah\u0259sind\u0259 yeni birg\u0259 layih\u0259l\u0259r\u0259 yol a\u00e7m\u0131\u015fd\u0131r. Yeni platforma Az\u0259rbaycan v\u0259 T\u00fcrkiy\u0259 daxilind\u0259, el\u0259c\u0259 d\u0259 t\u00fcrk d\u00fcnyas\u0131nda v\u0259 beyn\u0259lxalq ictimaiyy\u0259td\u0259 do\u011fru v\u0259 etibarl\u0131 x\u0259b\u0259rl\u0259rin yay\u0131lmas\u0131nda, m\u0259lumat ax\u0131n\u0131n\u0131n t\u0259min edilm\u0259sind\u0259 m\u00fch\u00fcm m\u0259nb\u0259 olma potensial\u0131na sahib ola bil\u0259c\u0259k bir platforma olaraq d\u0259y\u0259rl\u0259ndirilmi\u015fdir. \u201cwww.dhapress.com\u201d iki qarda\u015f \u00f6lk\u0259nin media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131 daha da g\u00fccl\u0259ndir\u0259c\u0259k v\u0259 iki \u00f6lk\u0259nin ortaq d\u0259y\u0259rl\u0259rinin, m\u0259d\u0259niyy\u0259tinin v\u0259 tarixinin d\u00fcnya miqyas\u0131nda t\u0259bli\u011fin\u0259 t\u00f6hf\u0259 ver\u0259c\u0259k bir t\u0259\u015f\u0259bb\u00fcs kimi \u00f6n plana \u00e7\u0131xm\u0131\u015fd\u0131r [5]. 2023-c\u00fc il oktyabr\u0131n 17-d\u0259 Q\u0131r\u011f\u0131z\u0131stan\u0131n paytaxt\u0131 Bi\u015fkekd\u0259 T\u00fcrk D\u00f6vl\u0259tl\u0259ri T\u0259\u015fkilat\u0131na \u00fczv \u00f6lk\u0259l\u0259rin media v\u0259 informasiya \u00fczr\u0259 m\u0259sul nazirl\u0259rinin v\u0259 y\u00fcks\u0259k v\u0259zif\u0259li r\u0259smil\u0259rinin 5-ci toplant\u0131s\u0131 ke\u00e7irilmi\u015fdir. Q\u0131r\u011f\u0131z\u0131stan\u0131n m\u0259d\u0259niyy\u0259t, informasiya, idman v\u0259 g\u0259ncl\u0259r siyas\u0259ti naziri Altinbek Maksutovun moderatorlu\u011fu il\u0259 ke\u00e7iril\u0259n toplant\u0131da t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda media v\u0259 informasiya sah\u0259sind\u0259 ortaq maraqlar\u0131n qorunmas\u0131 v\u0259 d\u0259st\u0259kl\u0259nm\u0259si \u00fc\u00e7\u00fcn strateji yana\u015fman\u0131n vacibliyi qeyd olunmu\u015fdur. Toplant\u0131da dezinformasiyaya qar\u015f\u0131 m\u00fcbariz\u0259d\u0259 t\u00fcrk d\u00fcnyas\u0131n\u0131n birg\u0259 f\u0259aliyy\u0259t g\u00f6st\u0259rm\u0259sinin z\u0259ruriliyi vur\u011fulanm\u0131\u015f, h\u0259m\u00e7inin media sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131 n\u0259z\u0259rd\u0259 tutan s\u0259n\u0259dl\u0259rin imzalanmas\u0131, t\u0259cr\u00fcb\u0259 m\u00fcbadil\u0259si v\u0259 media m\u00fct\u0259x\u0259ssisl\u0259ri aras\u0131nda h\u0259mr\u0259yliyin art\u0131r\u0131lmas\u0131 kimi m\u0259s\u0259l\u0259l\u0259r m\u00fczakir\u0259 edilmi\u015fdir. Toplant\u0131da \u00e7\u0131x\u0131\u015f ed\u0259n Az\u0259rbaycan Respublikas\u0131n\u0131n Median\u0131n \u0130nki\u015faf\u0131 Agentliyinin icra\u00e7\u0131 direktoru \u018fhm\u0259d \u0130smay\u0131lov t\u00fcrkdilli \u00f6lk\u0259l\u0259r\u0259 dair m\u0259lumatlar\u0131n beyn\u0259lxalq auditoriyaya operativ v\u0259 d\u00fczg\u00fcn formada \u00e7atd\u0131r\u0131lmas\u0131 \u00fc\u00e7\u00fcn t\u00fcrk d\u00fcnyas\u0131n\u0131n jurnalistl\u0259ri aras\u0131nda h\u0259mr\u0259yliy\u0259 ehtiyac oldu\u011funu qeyd etmi\u015f, t\u00fcrk d\u00f6vl\u0259tl\u0259rinin yerl\u0259\u015fdiyi co\u011frafiyan\u0131n h\u0259qiq\u0259tl\u0259rinin i\u015f\u0131qland\u0131r\u0131lmas\u0131 v\u0259 obyektiv informasiya t\u0259minat\u0131n\u0131n h\u0259yata ke\u00e7irilm\u0259si \u00fc\u00e7\u00fcn pe\u015f\u0259karl\u0131\u011f\u0131n v\u0259 say\u0131ql\u0131\u011f\u0131n art\u0131r\u0131lmas\u0131n\u0131n vacibliyini diqq\u0259t\u0259 \u00e7atd\u0131rm\u0131\u015f, toplant\u0131n\u0131 t\u00fcrk d\u00fcnyas\u0131nda media v\u0259 informasiya sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n g\u00fccl\u0259ndirilm\u0259si istiqam\u0259tind\u0259 at\u0131lan m\u00fch\u00fcm add\u0131m kimi xarakteriz\u0259 etmi\u015fdir [8]. Toplant\u0131 \u00e7\u0259r\u00e7iv\u0259sind\u0259 \u0259n\u0259n\u0259vi m\u00f6vzularla yana\u015f\u0131, s\u00fcni intellekt v\u0259 hibrid m\u00fcharib\u0259l\u0259rin \u00fcst\u00fcnl\u00fckl\u0259ri v\u0259 m\u0259nfi c\u0259h\u0259tl\u0259ri kimi aktual m\u0259s\u0259l\u0259l\u0259r m\u00fczakir\u0259 olunmu\u015fdur. Bel\u0259 ki, \u201cChatGPT s\u00fcni intellekt t\u0259tbiqi timsal\u0131nda s\u00fcni intellektin \u00fcst\u00fcnl\u00fckl\u0259ri v\u0259 \u00e7at\u0131\u015fmazl\u0131qlar\u0131\u201d adl\u0131 sessiyada s\u00fcni intellektin media sektoruna t\u0259siri v\u0259 potensial faydalar\u0131, \u201cHibrid m\u00fcharib\u0259l\u0259r t\u0259hl\u00fck\u0259sizlik kimi\u201d adl\u0131 sessiyada is\u0259 m\u00f6vcud t\u0259hl\u00fck\u0259l\u0259r v\u0259 media sektorunun h\u0259min t\u0259hl\u00fck\u0259l\u0259r\u0259 qar\u015f\u0131 ed\u0259 bil\u0259c\u0259yi t\u0259dbirl\u0259r m\u00fczakir\u0259 edilmi\u015fdir. Toplant\u0131 \u00fcmumilikd\u0259, TDT-y\u0259 \u00fczv \u00f6lk\u0259l\u0259rin media v\u0259 informasiya sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131 g\u00fccl\u0259ndirm\u0259k, birg\u0259 layih\u0259l\u0259r h\u0259yata ke\u00e7irm\u0259k v\u0259 regional kommunikasiyan\u0131 art\u0131rmaq \u0259zminin g\u00f6st\u0259ricisi olaraq xarakteriz\u0259 edilmi\u015fdir. Media sektorunda informasiya v\u0259 texnologiya payla\u015f\u0131m\u0131n\u0131 t\u0259\u015fviq etm\u0259k, m\u00f6vcud t\u0259hdidl\u0259r\u0259 qar\u015f\u0131 ortaq strategiyalar haz\u0131rlamaq v\u0259 beyn\u0259lxalq miqyasda daha effektiv \u00fcnsiyy\u0259t qurmaq \u00fc\u00e7\u00fcn at\u0131lan add\u0131mlar t\u00fcrk d\u00fcnyas\u0131n\u0131n birliyini v\u0259 h\u0259mr\u0259yliyini daha da g\u00fccl\u0259ndirmi\u015fdir [19]. Bu kontekstd\u0259 2023-c\u00fc il noyabr\u0131n 6-da Anadolu Agentliyi (AA) t\u0259r\u0259find\u0259n \u0130stanbulda t\u0259\u015fkil edil\u0259n \u201cT\u00fcrkiy\u0259 X\u0259b\u0259r Agentlikl\u0259ri Media Zirv\u0259si: mediada birlik v\u0259 g\u0259l\u0259c\u0259y\u0259 bax\u0131\u015f\u201d proqram\u0131 t\u00fcrk d\u00f6vl\u0259tl\u0259rinin media agentlikl\u0259ri aras\u0131nda yeni birliyin qurulmas\u0131nda m\u00fch\u00fcm d\u00f6n\u00fc\u015f n\u00f6qt\u0259si olmu\u015f v\u0259 T\u00fcrk X\u0259b\u0259r Agentlikl\u0259ri Birliyi yarad\u0131lm\u0131\u015fd\u0131r. T\u0259\u015fkilat\u0131n ilk \u00fcmumi iclas\u0131nda Az\u0259rTAC-\u0131n Qlobal kommunikasiyalar v\u0259 informasiya \u015f\u00f6b\u0259sinin r\u0259hb\u0259ri El\u015f\u0259n \u015eahbalayev birliyin ba\u015f katibi, Anadolu Agentliyinin idar\u0259 hey\u0259tinin s\u0259dri v\u0259 ba\u015f direktoru S\u0259rdar Karag\u00f6z is\u0259 birliyin ilk d\u00f6vr \u00fc\u00e7\u00fcn prezidenti se\u00e7ilmi\u015fdir. Karag\u00f6z bu yeni v\u0259zif\u0259d\u0259 birliyi g\u00fccl\u00fc v\u0259 funksional hala g\u0259tirm\u0259yi h\u0259d\u0259fl\u0259diyini bildir\u0259r\u0259k, onun t\u0259kc\u0259 yarad\u0131lmas\u0131n\u0131n deyil, h\u0259m d\u0259 s\u0259m\u0259r\u0259li f\u0259aliyy\u0259t g\u00f6st\u0259rm\u0259sinin vacibliyini vur\u011fulam\u0131\u015fd\u0131r. \u0130clas\u0131n \u0259sas g\u00fcnd\u0259liyi dezinformasiya il\u0259 m\u00fcbariz\u0259, m\u0259zmun v\u0259 qar\u015f\u0131l\u0131ql\u0131 t\u0259cr\u00fcb\u0259 m\u00fcbadil\u0259si kimi m\u0259s\u0259l\u0259l\u0259rd\u0259 \u0259m\u0259kda\u015fl\u0131q yollar\u0131n\u0131 ara\u015fd\u0131rmaq olmu\u015f v\u0259 Karag\u00f6z Anadolu Agentliyinin d\u00fcnya s\u0259viyy\u0259sind\u0259 istehsal etdiyi geni\u015f m\u0259zmun portfelinin dig\u0259r x\u0259b\u0259r agentlikl\u0259ri il\u0259 payla\u015f\u0131lmas\u0131n\u0131n v\u0259 \u0259m\u0259kda\u015fl\u0131q vasit\u0259sil\u0259 keyfiyy\u0259tinin art\u0131r\u0131lmas\u0131n\u0131n vacibliyini qeyd etmi\u015fdir. Bundan \u0259lav\u0259, iclasda birlik daxilind\u0259 \u0259n yax\u015f\u0131 x\u0259b\u0259rl\u0259r\u0259 m\u00fckafatlar\u0131n verilm\u0259si, internet sayt\u0131n\u0131n yarad\u0131lmas\u0131 v\u0259 loqo dizayn\u0131 kimi korporativ imicin formala\u015fd\u0131r\u0131lmas\u0131 s\u0259yl\u0259ri m\u00fczakir\u0259 edilmi\u015fdir. \u0130clasdan sonra is\u0259 Anadolu Agentliyi il\u0259 Az\u0259rbaycan D\u00f6vl\u0259t \u0130nformasiya Agentliyi (Az\u0259rTAC), eyni zamanda Q\u0131r\u011f\u0131z\u0131stan Milli X\u0259b\u0259r Agentliyi (Kabar) aras\u0131nda \u0259m\u0259kda\u015fl\u0131q protokollar\u0131 imzalanm\u0131\u015fd\u0131r [1].<\/p>\n Qazax\u0131stan Prezidenti Kas\u0131m-Jomart Tokayevin 2024-c\u00fc il mart\u0131n 11-d\u0259 Az\u0259rbaycana r\u0259smi s\u0259f\u0259ri iki \u00f6lk\u0259 aras\u0131nda m\u00fcnasib\u0259tl\u0259rin v\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n inki\u015faf\u0131nda yeni s\u0259hif\u0259 a\u00e7m\u0131\u015fd\u0131r. S\u0259f\u0259r zaman\u0131 prezidentl\u0259r aras\u0131nda m\u00fch\u00fcm raz\u0131la\u015fmalar \u0259ld\u0259 olunmu\u015f, iki \u00f6lk\u0259 aras\u0131nda bir s\u0131ra yeni \u0259m\u0259kda\u015fl\u0131q sazi\u015fl\u0259ri imzalanm\u0131\u015fd\u0131r. \u0130mzalanan s\u0259n\u0259dl\u0259rd\u0259 ki\u00e7ik v\u0259 orta sahibkarl\u0131\u011f\u0131n inki\u015faf\u0131, enerji sektorunda strateji \u0259m\u0259kda\u015fl\u0131q, investisiya holdinql\u0259ri aras\u0131nda strateji t\u0259r\u0259fda\u015fl\u0131q, m\u0259d\u0259niyy\u0259t v\u0259 t\u0259hsil sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131q sazi\u015fl\u0259ri kimi m\u00fcxt\u0259lif m\u0259s\u0259l\u0259l\u0259r \u00f6z \u0259ksini tapm\u0131\u015fd\u0131r. H\u0259min s\u0259n\u0259dl\u0259r aras\u0131nda x\u00fcsusil\u0259 Az\u0259rbaycan Respublikas\u0131n\u0131n Median\u0131n \u0130nki\u015faf\u0131 Agentliyinin icra\u00e7\u0131 direktoru \u018fhm\u0259d \u0130smay\u0131lov v\u0259 Qazax\u0131stan Respublikas\u0131n\u0131n Prezident yan\u0131nda M\u0259rk\u0259zi Kommunikasiyalar Xidm\u0259tinin direktoru Askar Umarov aras\u0131nda \u201cAz\u0259rbaycan Respublikas\u0131n\u0131n Median\u0131n \u0130nki\u015faf\u0131 Agentliyi v\u0259 Qazax\u0131stan Respublikas\u0131n\u0131n Prezidenti yan\u0131nda \u201cM\u0259rk\u0259zi Kommunikasiyalar Xidm\u0259ti\u201d Respublika D\u00f6vl\u0259t M\u00fc\u0259ssis\u0259si aras\u0131nda \u018fm\u0259kda\u015fl\u0131\u011fa dair Memorandum\u201dnun imzalanmas\u0131 media sah\u0259sind\u0259 \u0259m\u0259kda\u015fl\u0131\u011f\u0131n art\u0131r\u0131lmas\u0131 v\u0259 median\u0131n inki\u015faf\u0131na t\u00f6hf\u0259 verm\u0259k m\u0259qs\u0259dil\u0259 diqq\u0259t \u00e7\u0259kmi\u015fdir. Bu sazi\u015f informasiya m\u00fcbadil\u0259sini asanla\u015fd\u0131rmaq, media sektorunda t\u0259lim v\u0259 t\u0259cr\u00fcb\u0259 m\u00fcbadil\u0259sini t\u0259\u015fviq etm\u0259k v\u0259 iki \u00f6lk\u0259nin media qurumlar\u0131 aras\u0131nda daha s\u0131x \u0259m\u0259kda\u015fl\u0131q qurmaq m\u0259qs\u0259di da\u015f\u0131m\u0131\u015fd\u0131r. Bu sazi\u015fl\u0259r iki \u00f6lk\u0259 aras\u0131ndaki \u0259laq\u0259l\u0259rin t\u0259kc\u0259 iqtisadi v\u0259 strateji \u00f6l\u00e7\u00fcl\u0259rl\u0259 m\u0259hdudla\u015fmad\u0131\u011f\u0131n\u0131, h\u0259m d\u0259 m\u0259d\u0259niyy\u0259t, t\u0259hsil, media kimi m\u00fcxt\u0259lif sah\u0259l\u0259rd\u0259 d\u0259rinl\u0259\u015fdiyinin bir g\u00f6st\u0259ricisi olmu\u015fdur [2].<\/p>\n <\/p>\n N\u018fT\u0130C\u018f<\/strong><\/p>\n \u0130kinci Qaraba\u011f m\u00fcharib\u0259si v\u0259 ondan sonrak\u0131 prosesl\u0259r t\u00fcrk d\u00f6vl\u0259tl\u0259rinin media sektorlar\u0131nda \u0259m\u0259kda\u015fl\u0131\u011f\u0131n d\u0259rinl\u0259\u015fdirilm\u0259si \u00fc\u00e7\u00fcn yeni mexanizml\u0259rin haz\u0131rlanmas\u0131na yol a\u00e7m\u0131\u015fd\u0131r. T\u00fcrkiy\u0259-Az\u0259rbaycan Ortaq Media Platformas\u0131 iki \u00f6lk\u0259 aras\u0131nda media \u0259m\u0259kda\u015fl\u0131\u011f\u0131n\u0131 strateji s\u0259viyy\u0259y\u0259 \u00e7\u0131xararaq, birg\u0259 x\u0259b\u0259r yay\u0131m\u0131n\u0131 v\u0259 m\u0259lumat ax\u0131n\u0131n\u0131 asanla\u015fd\u0131ran bir struktur yaratm\u0131\u015fd\u0131r. Bu platforma h\u0259r iki \u00f6lk\u0259nin media qurumlar\u0131n\u0131n qar\u015f\u0131l\u0131ql\u0131 m\u0259zmun payla\u015fmas\u0131na v\u0259 birg\u0259 layih\u0259l\u0259r haz\u0131rlamas\u0131na imkan verm\u0259kl\u0259 ortaq informasiya m\u0259kan\u0131n\u0131n \u0259sas\u0131n\u0131 qoymu\u015f,informasiya-kommunikasiya texnologiyalar\u0131n\u0131n inki\u015faf\u0131 v\u0259 sosial median\u0131n t\u0259sirini n\u0259z\u0259r\u0259 alaraq, ortaq d\u0259y\u0259rl\u0259rin, tarix v\u0259 m\u0259d\u0259niyy\u0259tin beyn\u0259lxalq s\u0259viyy\u0259d\u0259 daha s\u0259m\u0259r\u0259li \u015f\u0259kild\u0259 t\u0259bli\u011fin\u0259 imkan yaratm\u0131\u015fd\u0131r. Ortaq Media Platformas\u0131 iki \u00f6lk\u0259 aras\u0131nda \u0259laq\u0259l\u0259ri g\u00fccl\u0259ndirm\u0259kl\u0259 yana\u015f\u0131, dig\u0259r t\u00fcrk d\u00f6vl\u0259tl\u0259ri aras\u0131nda da ox\u015far \u0259m\u0259kda\u015fl\u0131\u011f\u0131n inki\u015faf\u0131na t\u0259kan vermi\u015f, t\u00fcrk d\u00fcnyas\u0131n\u0131n ortaq s\u0259sinin beyn\u0259lxalq platformalarda daha g\u00fccl\u00fc \u0259ks-s\u0259da do\u011furmas\u0131na, regional m\u0259s\u0259l\u0259l\u0259rl\u0259 ba\u011fl\u0131 birg\u0259 yana\u015fma v\u0259 strategiyalar\u0131n daha effektiv \u015f\u0259kild\u0259 t\u0259qdim olunmas\u0131na \u015f\u0259rait yaratm\u0131\u015fd\u0131r. Az\u0259rbaycan v\u0259 T\u00fcrkiy\u0259nin \u00f6nc\u00fcll\u00fck etdiyi, dig\u0259r t\u00fcrk d\u00f6vl\u0259tl\u0259rinin i\u015ftirak\u0131 il\u0259 inki\u015faf etdiril\u0259n bu \u0259m\u0259kda\u015fl\u0131q media v\u0259 kommunikasiya sah\u0259sind\u0259 ortaq d\u0259y\u0259r v\u0259 m\u0259qs\u0259dl\u0259r \u0259traf\u0131nda birl\u0259\u015f\u0259r\u0259k, t\u00fcrk d\u00fcnyas\u0131n\u0131n qlobal arenada daha g\u00fccl\u00fc birlik v\u0259 h\u0259mr\u0259ylik n\u00fcmayi\u015f etdirm\u0259sin\u0259 imkan vermi\u015fdir.<\/p>\n <\/p>\n \u0130ST\u0130FAD\u018f ED\u0130LM\u0130\u015e \u018fD\u018fB\u0130YYAT<\/strong><\/p>\n <\/p>\n <\/p>\n \u00a0<\/strong><\/p>\n Parvana Ibrahimova <\/strong><\/p>\n FACTORS UNDERPINNING CREATION OF TURKISH-AZERBAIJANI <\/strong>JOINT MEDIA PLATFORM<\/strong><\/p>\n \u00a0<\/strong>Abstract<\/strong><\/p>\n <\/p>\n The victory in the Patriotic War (Second Karabakh War), symbolizing the emergence of Turkic-speaking states as both regional and global powers, marked the beginning of a new era in the Turkic world. Following this victory, Turkic-speaking countries have taken significant steps to expand political, economic, and cultural cooperation. Diplomatic meetings, held within the framework of the Organization of Turkic States and existing cooperation platforms, have intensified, prompting new approaches in media and communication.<\/p>\n This article analyzes the objectives behind the creation of the Turkish-Azerbaijani Joint Media Platform, initially established by Azerbaijan and T\u00fcrkiye prior to the Second Karabakh War. It examines the platform\u2019s activities and its anticipated contributions to the media landscape of the Turkic world. The study discusses joint broadcasting projects aimed at sharing content among the media sectors of Turkic-speaking countries and fostering mutual promotion of their cultures, histories, and contemporary developments. Furthermore, the role of social media and digital platforms in enhancing media cooperation is explored, emphasizing how they facilitate direct communication and interaction among Turkic-speaking peoples.<\/p>\n The article also delves into the forms and characteristics of collaborative media efforts, providing a detailed examination of joint projects implemented by Turkic-speaking countries in the field of media and communication.<\/p>\n Keywords:<\/strong> Turkic-speaking countries, T\u00fcrkiye-Azerbaijan Joint Media Platform, media, unified information space<\/p>\n <\/p>\n <\/p>\n \u041f\u0430\u0440\u0432\u0430\u043d\u0430 \u0418\u0431\u0440\u0430\u0433\u0438\u043c\u043e\u0432\u0430<\/strong><\/p>\n \u0424\u0410\u041a\u0422\u041e\u0420\u042b, \u041e\u0411\u0423\u0421\u041b\u0410\u0412\u041b\u0418\u0412\u0410\u042e\u0429\u0418\u0415 \u041d\u0415\u041e\u0411\u0425\u041e\u0414\u0418\u041c\u041e\u0421\u0422\u042c \u0421\u041e\u0417\u0414\u0410\u041d\u0418\u042f\u00a0<\/strong>\u0421\u041e\u0412\u041c\u0415\u0421\u0422\u041d\u041e\u0419 \u0422\u0423\u0420\u0415\u0426\u041a\u041e-\u0410\u0417\u0415\u0420\u0411\u0410\u0419\u0414\u0416\u0410\u041d\u0421\u041a\u041e\u0419 \u041c\u0415\u0414\u0418\u0410\u041f\u041b\u0410\u0422\u0424\u041e\u0420\u041c\u042b<\/strong><\/p>\n \u00a0<\/strong>\u0420\u0435\u0437\u044e\u043c\u0435<\/strong><\/p>\n <\/p>\n \u041f\u043e\u0431\u0435\u0434\u0430 \u0432 44-\u0434\u043d\u0435\u0432\u043d\u043e\u0439 \u041e\u0442\u0435\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0439 \u0432\u043e\u0439\u043d\u0435 (\u0412\u0442\u043e\u0440\u0430\u044f \u041a\u0430\u0440\u0430\u0431\u0430\u0445\u0441\u043a\u0430\u044f \u0432\u043e\u0439\u043d\u0430), \u0441\u0442\u0430\u0432\u0448\u0430\u044f \u0441\u0438\u043c\u0432\u043e\u043b\u043e\u043c \u0443\u0441\u0438\u043b\u0435\u043d\u0438\u044f \u0440\u043e\u043b\u0438 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\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0441\u0442\u0432\u043e<\/p>\n","protected":false},"excerpt":{"rendered":" P\u0259rvan\u0259 \u0130BRAH\u0130MOVA Bak\u0131 D\u00f6vl\u0259t Universiteti, Beyn\u0259lxalq jurnalistika v\u0259 informasiya siyas\u0259ti kafedras\u0131, siyasi elml\u0259r \u00fczr\u0259 f\u0259ls\u0259f\u0259 doktoru, dosent (Bak\u0131, Az\u0259rbaycan) \u00a0 E-mail: pervanei@mail.ru ORCID: 0000-0002-3611-0362 UOT 070 UOT 32 UOT 32:316.77 UOT 327 \u00a0 X\u00fclas\u0259: T\u00fcrk d\u00f6vl\u0259tl\u0259rinin regional v\u0259 qlobal miqyasda bir g\u00fcc kimi meydana \u00e7\u0131xmas\u0131n\u0131n simvoluna \u00e7evrilmi\u015f \u0130kinci Qaraba\u011f z\u0259f\u0259ri t\u00fcrk d\u00fcnyas\u0131nda yeni d\u00f6vr\u00fcn […]<\/p>\n","protected":false},"author":3,"featured_media":1051,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1087","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cild-1--1"],"_links":{"self":[{"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/posts\/1087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/comments?post=1087"}],"version-history":[{"count":2,"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/posts\/1087\/revisions"}],"predecessor-version":[{"id":1095,"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/posts\/1087\/revisions\/1095"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/media\/1051"}],"wp:attachment":[{"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/media?parent=1087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/categories?post=1087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialresearchjournal.az\/index.php\/wp-json\/wp\/v2\/tags?post=1087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
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